woensdag 23 januari 2008

Everything has its own history

Yes, it is a fact that no one can deny and therefore Visual communication is not an exceptional case. Therefore, in order to have an throughout understanding and feel the necessary of Visual Communication, I think it is clever to going back history; at least to know what we are talking about now.

Since “Visual Communication is the conveyance of ideas and information in forms that can be read or looked upon. Primarily associated with two dimensional images, it includes: art, signs, photography, typography, drawing, graphic design, illustration, color and electronic resources. Recent research in the field has focused on web design and graphic oriented usability. Graphic designers use methods of visual communication in their professional practice.” Wikipedia. We begin with the first art piece which are the cave paintings of shamen dating c40,000 years ago. Scientists are still doing research on it and looking for the true meanings of these paintings. However, as for now, the definition of the painting is interpreted: A current interpretation is that they were painted by shamen who retreated into the caves in a ‘trance like’ state and that the shamen derived some sort of strength from the cave itself.

Then it came the development of ideogram/ideograph which is the term itself common used to describe logographic language systems such as Egyptian hieroglyphs and Chinese charaters. However, symbols in logographic system generally represent words or morphemes rather than pure ideas. On the other hand, nowadays, an ideogram or ideograph is a graphical symbol that represents an idea, rather than a group of letters arranged according to the phonemes of a spoken language, as is done in alphabetic languages. Examples of ideograms include wayfinding signage, such as in airports and other environments where many people may not be familiar with the language of the place they are in, as well as Arabic numerals and mathematical notation, which are used worldwide regardless of how they are pronounced in different languages

Followed by the invention of language and number, other apllications also invented with the purpose of visual communication such as books, illuminated manuscrips, photography and film. Under influence of historic changes, for example the Renaissance, Industrial revolution, the collapse of Soviet Union, visual communication from time to time has been witnessed some revolutions it self, and some of them are really enriches the human knowledge by some art master pieces from great artists : Salvatore Dali, Michael Angelo, Van Gogh, Warhol...

Here below is the Timeline of art which I accidentally ran into while googling about Visual Communication. In my opinion, this table really gave me a clear vision of the history of art and visual communcation regarding some of the most importance events at that time.


Timeline of Art

Era

Artist

Style

Media

World

B.C.





15,000

Cave paintings

Ancient

Charcoal
Dirt


5000


Ancient

Pictographic writing
Pottery wheel
Early paints

Civilizations of:
-Mesopotamia
-Egypt
-Minoan

1000

Dipylon vase

Egyptian

Papyrus

Jerusalem founded

400

Acropolis
Grecian urns

Greek


Greece's Golden Age
Alexander the Great

200

Nike of Samothrace

Roman

Chinese invent paper
Quill pen

Rome dominates Near East

100

Pompeii wall art

Roman


Peak of Roman Empire

A.D.





400

Pantheon

Byzantine


Rome falls

600

Lindisfarne Gospels

Byzantine

Papermaking introduced from China

Charlemagne

1000

Bayeux Tapestry

Romanesque

Paper first manufactured in Europe
Tempera
Fresco
Ink

Normans invade England

1250

Chartres master builder
Giotto
Lorenzetti

Gothic

Revival of paintmaking

Magna Carta

1400

Botticelli
da Vinci
Piero
Lippi

Early Renaissance

Printing press
Oil paint
Pastel

Holy Roman Empire
de Medici rules Florence
Colombus reaches Americas

1500

Michelangelo
Raphael
Titian
El Greco
Bruegel
Arcimboldo

High Renaissance
Northern Renaissance

First use of canvas

Elizabeth I
Magellan circles globe

1600

Rubens
Rembrandt
Poussin
Leyster

Baroque

Modern pencil invented

Galileo
British colonize America

1700

Boucher
Watteau
Hogarth

Rococo


Steam engine invented
Franklin experiments with electricity

1750

Fragonard
David

Neoclassism


American Revolution
French Revolution

1800

Goya
Ingres
Constable

Romanticism
Realism

Photography
Watercolors

Louisiana Purchase
Queen Victoria
Irish famine
Railroads spread

1850

Bierstadt

Pre-Raphaelites

Tube paints
Fountain pen

U.S. Civil War
Evolution theory
Sanford founded

1875

Cassatt
Gauguin
Van Gogh
Monet
Morisot
Seurat

Impressionism
Post-Impressionism

Ballpoint pen

Colonialism peaks
Telephone invented
Light bulb invented
Automobile invented

1900

Hartley
MacDonald-Wright
DalĂ­
Lange

Abstraction
Fauvism
Cubism
Futurism
Dada
Surrealism

Acrylic paint
Crayon

Airplane invented
World War I
Theory of Relativity
Great Depression
World War II
Atomic bomb

1950

Albers
Pollock
de Kooning
Rothko
Stella
Warhol

Abstract Expressionism
Pop Art
Op Art


Vietnam War
Apollo moon landings
Fall of Soviet Union
AIDS virus

2000





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